Cyber Monday: Keeping your Staff Engaged
Cyber Monday is the first Monday after Black Friday, this year it falls on Monday 2nd December. Originating in America, its a day when retailers slash their prices resulting in increased sales and profits, hence the term ‘Black Friday’. Cyber Monday is traditionally when online retailers slash their prices, however most retailers taking part in Black Friday are also online so companies have discounts running throughout the weekend, from Black Friday to Cyber Monday. We review the potential HR issues affecting and provide practical advice for employers.
Cyber Monday & Employee Productivity Issues
Online shopping in the workplace is having an increasing effect on productivity costing the UK economy millions of pounds in lost working hours. Amazon reported their best ever shopping day in its entire history on Cyber Monday 2018, so with online sales set to continue to grow the problem of employees shopping during working hours is only going to get worse.
Clear communication about company policies relating to online shopping is crucial, as there’s a good chance that when you’re not looking some staff members may not be able to resist the chance to bag a bargain. To combat this, we recommend putting the following procedures in place:
- Advise all employees that work time should be treated as such and that online shopping during working hours is potentially a breach of your IT policy, and may be seen as workplace misconduct or unacceptable behaviour.
- Have a robust policy in place to protect the business. Purchasing items online means its likely that spam levels will increase, and with it the danger of computer viruses. State clearly that if they want to shop online, not to do it using company email addresses or work computers.
- Advise employees whether they can use their breaks to shop online from their personal phone or computer
- If you have home workers, make sure that they are aware of the necessary policies, and if they have company computers, make sure that they know what is and is not allowed so that there can be no confusion.
Its important to set clear boundaries for all staff so they are fully aware of the company rules.
For help putting a framework of HR policies in place or managing disciplinary issues get in touch with our expert team of Solicitors and Consultants today.